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Published by John Wiley & Sons, Inc.
Information doesn’t just provide a window on the business, increasingly
it is the business. The global economy is moving from
products to services which are described almost entirely
electronically. Even those businesses that are traditionally associated
with making things are less concerned with managing the manufacturing
process (which is largely outsourced) than they are with maintaining
their intellectual property.
and revealing, this book provides a robust description of Information
Management theory and how you can pragmatically apply it to real
business problems, with almost instant benefits.
Information-Driven Business comprehensively tackles the challenge of
managing information, starting with why information has become
important and how it is encoded, through to how to measure its use
You can buy Information-Driven busienss from all major booksellers including Amazon.
"Robert Hillard gets it! The sheer quantity of information that is descending upon our organizations means that we can’t just “wing it” when it comes to managing information. The strategic imperative to manage information effectively is now irreversible - with devastating consequences for those who assume it is otherwise. The book provides you with a thorough understanding of how to find, control, and optimize YOUR information assets."
Atle Skjekkeland, Vice President, AIIM – The Association for Information and Image Management
"Information-Driven Business takes a highly complex subject like information theory and makes it far more accessible for the general reader. It is truly a call to action for an effective transition to the new information economy. If you are a student preparing to join the workforce, a seasoned information management professional or an executive looking to make your business thrive through better information, you'll benefit from Hillard's innovative thinking and pragmatic recommendations."
Sean McClowry,Senior Vice President – Knowledge Management, Global Carbon Capture and Storage Institute
"The book brilliantly combines a broad historical view of information management foundations with cutting edge nowadays advances in Information Governance including the notion of Economic Value of Information the author pioneered. Information governance metrics - what are they? The book provides some unique answers to this very important question. Great book for business executives, information technology professionals and others who want to better understand the role of information in our society and for the corporate world".
Lawrence Dubov, Ph.D., co-author of Master Data Management and Customer Data Integration for a Global Enterprise