{"id":144,"date":"2012-09-21T03:07:36","date_gmt":"2012-09-21T03:07:36","guid":{"rendered":"http:\/\/infodrivenbusiness.wordpress.com\/?p=144"},"modified":"2020-09-28T16:21:47","modified_gmt":"2020-09-28T06:21:47","slug":"digital-disruption-short-fuse-big-bang","status":"publish","type":"post","link":"https:\/\/www.infodrivenbusiness.com\/posts\/2012\/09\/21\/digital-disruption-short-fuse-big-bang\/","title":{"rendered":"Digital disruption \u2013 short fuse, big bang?"},"content":{"rendered":"<p>Over the last few months I\u2019ve had the opportunity to collaborate with a range of my Deloitte colleagues on a <a title=\"Digital Disruption\" href=\"http:\/\/goo.gl\/dG4XS\" target=\"_blank\" rel=\"noopener noreferrer\">report into the \u201cdigital disruption\u201d of business<\/a>. The result brings together the impacts of digital technologies, with the explosion of information and the enabling capabilities of cloud.\u00a0 For me, the most important aspect of the collaboration has been the separation of digital from its purely technical connotations.\u00a0\u00a0\u00a0 While focused on Australia, the report\u2019s findings are largely applicable to all geographies.<\/p>\n<p>Hear the word \u201cdigital\u201d and your mind races to the latest internet or mobile device.\u00a0 Over the past forty years many new technologies have been introduced which have caused disruption and met this definition of digital.<\/p>\n<p>Some examples include the wide introduction from the 1970s of the \u201cdigital computer\u201d a term which no longer needs the digital preface.\u00a0 Similarly the digital mobile phone replaced its analogue equivalent in the 1990s introducing security and a raft of new features including SMS \u2013 who recalls the number of scandals caused when radio hams listened into analogue calls made by politicians?\u00a0 Digital communications over the internet are simply another example of various analogue predecessors being digitised.<\/p>\n<p>Digital business separates its constituent parts to create independent data and processes which can then be assembled rapidly in a huge number of new and innovative ways.\u00a0 Airlines are a good example.\u00a0 Not that many years ago, the process of ticketing through to boarding a flight was analogue meaning that each step led to the next and could not be separated.\u00a0 Today purchasing, ticketing and boarding a flight are completely independent and can each use completely different processes and digital technology without impacting each other.\u00a0 Passenger handling for airlines is now a digital business.<\/p>\n<p>What this means is that third parties or competing internal systems can work on an isolated part of the business and find new ways of adding value.\u00a0 For retailers this means that the pictures and information supporting products are independent of the website that presents them and certainly the payment processes that facilitate customer transactions.\u00a0 A digital retailer has little trouble sharing information with new logistics, payment and mobile providers to quickly develop more efficient or new routes to market.<\/p>\n<p>If you don\u2019t think that this is going to impact you in the short-term, then the report\u2019s analysis should convince you otherwise.\u00a0 32% of the Australian economy (and by extrapolation the economies of other countries) will experience a major disruption in 0 to 3 years and a further 33% will be similarly impacted in 3 to 5 years.\u00a0 Impact is one thing, but this report leaves you with a sense of just how much work there is still to be done to respond to the digital challenge.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Over the last few months I\u2019ve had the opportunity to collaborate with a range of my Deloitte colleagues on a report into the \u201cdigital disruption\u201d&hellip;<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[149,1],"tags":[58,88],"class_list":["post-144","post","type-post","status-publish","format-standard","hentry","category-original","category-uncategorized","tag-digital-disruption","tag-information-overload"],"_links":{"self":[{"href":"https:\/\/www.infodrivenbusiness.com\/posts\/wp-json\/wp\/v2\/posts\/144","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.infodrivenbusiness.com\/posts\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.infodrivenbusiness.com\/posts\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.infodrivenbusiness.com\/posts\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.infodrivenbusiness.com\/posts\/wp-json\/wp\/v2\/comments?post=144"}],"version-history":[{"count":1,"href":"https:\/\/www.infodrivenbusiness.com\/posts\/wp-json\/wp\/v2\/posts\/144\/revisions"}],"predecessor-version":[{"id":676,"href":"https:\/\/www.infodrivenbusiness.com\/posts\/wp-json\/wp\/v2\/posts\/144\/revisions\/676"}],"wp:attachment":[{"href":"https:\/\/www.infodrivenbusiness.com\/posts\/wp-json\/wp\/v2\/media?parent=144"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.infodrivenbusiness.com\/posts\/wp-json\/wp\/v2\/categories?post=144"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.infodrivenbusiness.com\/posts\/wp-json\/wp\/v2\/tags?post=144"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}